Martina Rocha: A Best Friend to the Community and its Children
December 20, 2018
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Published by CounciLINK on December 20, 2018
Recently, the Together for Childhood Network in Round Lake, IL, held a grand, bilingual celebration. The reason for the gala was to recognize graduates of the Network’s Child Development Associate (CDA®) program. There were Mexican singers, a band, folk dancing and prominent speakers such as Dr. Valora Washington, CEO of the Council for Professional Recognition. About 400 people attended, including Martina Rocha who founded the Together for Childhood Network to train early childhood education providers and help them succeed.
Rocha’s own success story shows the value of persistence and passion for your work. A native of Mexico, she came to the U.S. in the early ’90s with little knowledge of English and less knowledge about how to open a child-care center. It was hard for her to find information in Spanish on how to get a license. And when she did start her business in 2004, she lost money at first because she was too busy caring for the children to handle the business end of her work. Yet she managed to climb the ladder of success and her Best Friends Day Care took off.
Five years later, she decided to help other immigrants who struggle with the same challenges she’d faced. So she started a support group where child-care providers could learn about new industry topics in Spanish. The initial gathering of 14 people that began in her tiny basement has become a state-approved nonprofit with 248 members and monthly meetings. The program now offers CPR and first-aid classes, as well as preparation for the CDA credential.
“We have teachers to provide candidates with training,” Rocha said. “We help them complete their portfolios and send their applications to the Council in DC. When they get their credential we hold a ceremony to mark their achievement.”
And in the course of 10 years, she has trained 300 CDAs with support from the Council, an organization she holds in high esteem.
“I started as a Professional Development Specialist with the Council 10 years ago,” Rocha said, “and they do great work. Everyone at the Council is very professional and they’re always there to answer any questions from our candidates and give them any assistance they need.”
The Network gets support from the community at fundraising events that enhance services for hundreds of children, along with their family members. The Network also gives back to the families of Round Lake by providing a number of free programs: literacy, handicraft workshops, performances and game night.
“I’m very involved in the community,” Rocha said, “and if something isn’t right I try to fix it.”
So in addition to running her child care and her nonprofit, she also hosts a regular fundraiser to help families in Mexico who can’t afford to buy food. The fundraiser is called Ayudame a Ayudar, which translates to “Help me Help.”
Rocha keeps looking for new ways to help despite an exhausting schedule.
“I do it,” she said, “because I care about the children. They are the future and we want to build better communities for them.”
Round Lake’s children and families know they can count on her for support, and that’s a great reason to celebrate.
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Elisa Shepherd is the Vice President of Strategic Alliances at the Council, where she leads initiatives to advance the Council’s mission and strategic plan through designing, managing, and executing a comprehensive stakeholder relationship strategy.
With over 25 years of experience in early childhood education (ECE), Elisa has dedicated her career to developing impactful programs, professional development opportunities, and public policies that support working families, young children, and ECE staff. Before joining the Council, Elisa held numerous roles within the childcare industry. Most recently, she served as Associate Vice President at The Learning Experience and as Senior Manager at KinderCare Education, where she influenced government affairs and public policies across 40 states.
Elisa’s commitment to leadership is reflected in her external roles on the Early Care and Education Consortium Board of Directors, the Florida Chamber Foundation Board of Trustees, and as the DEI Caucus Leader for KinderCare Education. She has been recognized as an Emerging Leader in Early Childhood by Childcare Exchange’s Leadership Initiative.
Elisa earned a Bachelor of Science in Psychology with a focus on child development from Pennsylvania State University in State College, PA.
Andrew Davis
Chief Operations Officer (COO)
Andrew Davis serves as Chief Operating Officer at the Council. In this role, Andrew oversees the Programs Division, which includes the following operational functions: credentialing, growth and business development, marketing and communications, public policy and advocacy, research, innovation, and customer relations.
Andrew has over 20 years of experience in the early care and education field. Most recently, Andrew served as Senior Vice President of Partnership and Engagement with Acelero Learning and Shine Early Learning, where he led the expansion of state and community-based partnerships to produce more equitable systems of service delivery, improved programmatic quality, and greater outcomes for communities, children and families. Prior to that, he served as Director of Early Learning at Follett School Solutions.
Andrew earned his MBA from the University of Baltimore and Towson University and his bachelor’s degree from the University of Maryland – University College.
Janice Bigelow
Chief Financial Officer (CFO)
Jan Bigelow serves as Chief Financial Officer at the Council and has been with the organization since February of 2022.
Jan has more than 30 years in accounting and finance experience, including public accounting, for-profit and not-for-profit organizations. She has held management-level positions with BDO Seidman, Kiplinger Washington Editors, Pew Center for Global Climate Change, Communities In Schools, B’nai B’rith Youth Organization and American Humane. Since 2003, Jan has worked exclusively in the non-profit sector where she has been a passionate advocate in improving business operations in order to further the mission of her employers.
Jan holds a CPA from the State of Virginia and a Bachelor of Arts degree from Lycoming College. She resides in Alexandria VA with her husband and dog.
Janie Payne
Vice President of People and Culture
Janie Payne is the Vice President of People and Culture for the Council for Professional Recognition. Janie is responsible for envisioning, developing, and executing initiatives that strategically manage talent and culture to align people strategies with the overarching business vision of the Council. Janie is responsible for driving organizational excellence through strategic talent practices, orchestrating workforce planning, talent acquisition, performance management as well as a myriad of other Human Resources Programs. She is accountable for driving effectiveness by shaping organizational structure for optimal efficiency. Janie oversees strategies that foster a healthy culture to include embedding diversity, equity, and inclusion into all aspects of the organization.
In Janie’s prior role, she was the Vice President of Administration at Equal Justice Works, where she was responsible for leading human resources, financial operations, facilities management, and information technology. She was also accountable for developing and implementing Equal Justice Works Diversity, Equity, and Inclusion strategy focused on attracting diverse, mission-oriented talent and creating an inclusive and equitable workplace environment. With more than fifteen years of private, federal, and not-for-profit experience, Janie is known for her intuitive skill in administration management, human resources management, designing and leading complex system change, diversity and inclusion, and social justice reform efforts.
Before joining Equal Justice Works, Janie was the Vice President of Human Resources and Chief Diversity Officer for Global Communities, where she was responsible for the design, implementation, and management of integrated HR and diversity strategies. Her work impacted employees in over twenty-two countries. She was responsible for the effective management of different cultural, legal, regulatory, and economic systems for both domestic and international employees. Prior to Global Communities, Janie enjoyed a ten-year career with the federal government. As a member of the Senior Executive Service, she held key strategic human resources positions with multiple cabinet-level agencies and served as an advisor and senior coach to leaders across the federal sector. In these roles, she received recognition from management, industry publications, peers, and staff for driving the creation and execution of programs that created an engaged and productive workforce.
Janie began her career with Verizon Communications (formerly Bell Atlantic), where she held numerous roles of increasing responsibility, where she directed a diversity program that resulted in significant improvement in diversity profile measures. Janie was also a faculty member for the company’s Black Managers Workshop, a training program designed to provide managers of color with the skills needed to overcome barriers to their success that were encountered because of race. She initiated a company-wide effort to establish team-based systems and structures to impact corporate bottom line results which was recognized by the Department of Labor. Janie was one of the first African American women to be featured on the cover of Human Resources Executive magazine.
Janie received her M.A. in Organization Development from American University. She holds numerous professional development certificates in Human Capital Management and Change Management, including a Diversity and Inclusion in Human Resources certificate from Cornell University. She completed the year-long Maryland Equity and Inclusion Leadership Program sponsored by The Schaefer Center for Public Policy and The Maryland Commission on Civil Rights. She is a trained mediator and Certified Professional Coach. She is a graduate of Leadership America, former board chair of the NTL Institute and currently co-steward of the organization’s social justice community of practice, and a member of The Society for Human Resource Management. Additionally, Janie is the Board Chairperson for the Special Education Citizens Advisory Council for Prince Georges County where she is active in developing partnerships that facilitate discussion between parents, families, educators, community leaders, and the PG County school administration to enhance services for students with disabilities which is her passion. She and her husband Randolph reside in Fort Washington Maryland.
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